Future of Bulk SMS & Email Marketing
5 Facts Why Bulk Email Solutions Work
Email marketing is a powerful channel that lets you cost-effectively communicate with your prospects and existing customers in a timely and productive manner. Email marketing solutions offer multiple benefits such as lead generation, building brand awareness and recognition, gain loyal customers and generate sales.
Mass mailing is a highly cost-effective marketing tool. According to Direct Marketing Association, email marketing with ROI of around 4,300%, more or less pays for itself.
Email marketing can truly be your most rewarding marketing instrument. Here are the five facts that explain why –
• Email popularity and usage is on the rise, increasing from 3.9 billion accounts in 2013 and predicted to rise to 4.9 billion accounts by 2017. (www.radicati.com)
• 91% of consumers report checking email at least once a day. (exacttarget.com)
• Email marketing is 40 times more effective at acquiring new customers than Facebook and Twitter combined. (idc.com)
• 44% of email recipients made at least one purchase last year based on a promotional email. (exacttarget.com)
• 7 in 10 people say they made use of a coupon or discount from a marketing email in the prior week. (2012 blue kangaroo study)
5 Facts Why Bulk SMS Solutions Work
Apparently, India is a rapidly growing Smartphone market thus making mobile advertising a smart way to promote products and services and share important business updates with customers. Among the various channels of mobile advertising, Bulk SMS solutions or instant message promoting is the fastest developing channel. Used to send instant messages in bulk, it can work wonders for driving sales leads, making new customers and maintaining healthy business relations with existing customers.
Listed here are the top five facts that explain why bulk SMS solutions are popular for delivering results –
• SMS marketing solutions were once thought of as a marketing platform for a younger audience, but that’s no longer the case. In fact, 81% of all mobile users take advantage of text communication. (business2community.com)
• 90 percent of text messages get read within 3 minutes of delivery. (ImpigeMobileStrategy.com, 2011)
• 76% of mobile users feel that they are more likely to read an SMS rather than an email and 70% strongly believe that an SMS is eye-catching, as it suggests a pretty good way for a brand or an enterprise to reach its audience and pass across its message. (m-stat.gr)
• Brands using bulk SMS solutions successfully reach 95 percent of Smartphone and non-Smartphone users. (Source: GoMoNews.com)
• 64% of mobile consumers subscribed to promo newsletters have made a purchase after receiving an SMS, which actually motivated them to take action. (m-stat.gr)
Taking Advantage of Bulk Email and SMS Solutions by Engaging Professional Solution Provider
The reasons to engage an expert bulk email and bulk SMS solutions provider are many. Email and SMS marketing companies India offer comprehensive services to small businesses based on the budget and requirements. However you should choose the best email marketing company and/ or SMS marketing company that offers professional solutions in a cost-effective manner. Several good email solutions and SMS solutions providers offer free trials. You can always take advantage of such free trails and learn for yourself how a professional email and SMS marketing company can lead you to better results.
Among numerous SMS marketing companies in India, Eyelash Technologies is a distinguished market player. A leading bulk SMS service providers company in India, Mworldvision provides a range of customized solutions that enable entrepreneurs, businesses, non-profits, and not-for-profit organisations to communicate with their existing and potential clients in the most cost-effective way. They offer promotional bulk SMS services, transactional bulk SMS services, long code services, short code services, missed call alert, and voice call services.