5 Benefits of Mobile Apps

When I started this article I was reminded of a meme from a few years back that visualised all the objects a smartphone had essentially replaced. The image is no less relevant now, as it does a gre.....

5 Reasons your business still needs a website in the age of social media

With social media taking the world by storm, it’s easy to believe that you no longer need to invest in a dedicated company website for your business. When you have social media sites such as Faceboo.....

The Power of Responsive Email Design

The majority of email opens occur on mobile devices, and this trend will grow in the future.  On average, a person receives 124 emails per day, and it’s estimated that the number will increase to 1.....

How to create a social media strategy (that gets results)

“Facebook influences 52% of consumers’ online and offline purchases” “54% of Twitter users say they have taken action after seeing a brand mentioned in Tweets” “90% of young adults u.....

A Simple Introduction to Google AdWords

What exactly is Google AdWords and how can it help you? Imagine you could advertise your business in a magazine and that you only actually paid a very small amount of money for that advert if s.....

Importance of SEO in Small Business

As Google continues to have a case of the incurable hiccups, more and more websites are seeing see-saw results in their website search engine rankings. The fact is, small business owners are finding t.....

Introduction to Search Engine Optimization (SEO)

What is Search Engine Optimization (SEO)? SEO is a marketing discipline focused on growing visibility in organic (non-paid) search engine results. SEO encompasses both the technical and creativ.....

The Top 10 Benefits of Social Media Marketing

To some entrepreneurs, social media marketing is the “next big thing,” a temporary yet powerful fad that must be taken advantage of while it’s still in the spotlight. To others, it’s a buzzwor.....

What is Social Media Marketing (SMM)?

Social media marketing (SMM) is a form of Internet marketing that utilizes social networking websites as a marketing tool. The goal of SMM is to produce content that users will share with their social.....

Future of Bulk SMS & Email Marketing

5 Facts Why Bulk Email Solutions Work Email marketing is a powerful channel that lets you cost-effectively communicate with your prospects and existing customers in a timely and productive .....

18 Major Benefits of E-Commerce Business for Retailers & Customers in 2016

With increasing the need of eCommerce industry, every businessman is looking to have an online store where they can sell their range of products and services. One can get a lot of benefits by opting f.....

Importance of Digital Marketing

So why a small business should either develop or strengthen its presence online? Clearly the world of technology, digital marketing and social media is having a significant impact on how we behave .....

Basic requirements for Making a website

To create your own website and publish it online, you need three things: A domain name in simple terms a domain name is the name you type into the browser to get to a website, and also the part .....

Web Design Choices: Static vs. Dynamic Website Design

There are basically two main types of website - static and dynamic. A static site is one that is usually written in plain HTML and what is in the code of the page is what is displayed to the user. .....

Why Do I Need a Website?

Why Do I Need a Website? (Here are 20 Reasons) Reason #1 – Online brochure Companies spend millions creating brochures and distributing them. By having a website you can skip that entirely.....